The Pasona Group is taking on the challenge of new job creation by attracting human resources to rural areas. The aim is to revitalize regional industry by bringing together people with diverse talents. By cooperating with local governments and businesses, the Pasona Group is working on regional revitalization to facilitate the sustainable development of rural communities across Japan, based on the themes of relocation to provincial areas, employment support, Japanese culture, history, food, and health.
Regional Revitalization (Awaji)
Starting with the establishment of our Challenge Farm in 2008 with the aim of invigorating the agricultural industry and providing support to new farmers, the Pasona Group is driving the regional revitalization business on Awaji Island in Hyogo Prefecture. We have developed industries related to culture, arts, health, food, education, etc. to attract people and created a lot of employment on the island. Moreover, we established facilities by utilizing local resources and promote the appeal of Awaji Island through a variety of events, thereby attracting many visitors from inside and outside Japan.
Regional and Tourism solution by collaborating with the magnificent natural landscape
Nijigen no Mori
Dragon Quest Island

© ARMOR PROJECT/BIRD STUDIO/SQUARE ENIX
NARUTO & BORUTO SHINOBI-ZATO

© Masashi Kishimoto (Scott)/Shueisha, TV Tokyo, Pierrot
Godzilla Interception Operation Awaji

TM & © TOHO CO.,LTD.
Crayon Shin-chan Adventure Park

© Yoshito Usui/Futabasha Publishers, Shin-Ei Animation, TV Asahi, ADK 1993-2026
TOKYO SCRAMBLE

©BINARY HAZE INTERACTIVE Inc.
Attack on Titan

© 諫山創・講談社/「進撃の巨人」The Final Season製作委員会
Japan's first interactive animation-themed park was launched on the integrated theme of nature and 2D contents such as manga and anime in the Hyogo Prefectural Awaji Island Park covering an area
equivalent to approx. 28 Tokyo Domes.
http://nijigennomori.com/

The Sea and the Hills: Two Hello Kitty Areas—AWAJI HELLO KITTY APPLE LAND
HELLO KITTY SMILE
© 1976, 2020 SANRIO CO., LTD. APPROVAL NO. G604329
HELLO KITTY SHOW BOX
© 1976, 2020 SANRIO CO., LTD. APPROVAL NO. L612069
The restaurant provides shows featuring singing, dancing, and a musical performance that can be enjoyed by people of all ages as well as wholesome and delicious vegan dishes.
https://awajiresort.com/hellokittyshowbox/
Restaurants with diverse options to experience some Awaji Island's delicacies
Offering productions one after another, including a spectacular location for enjoying nature—from the clear blue ocean and mountains lush with greenery to a view selected as one of the best of Japan's sunsets—with cafes and restaurants, visited by many tourists both from the island and elsewhere, utilizing the foodstuffs of Awaji Island, a "treasure house of foods".

Nojima Scuola
Through the renovation of an old elementary school building, Nojima Scuola was opened in 2012 under the keywords of "food, farming, learning, and art." Located on Awaji Island, it is used for hosting a variety of events, serving as center for distributing information on local activities and a place for the local community to gather.
http://www.nojima-scuola.com/
Theater & restaurant SEIKAIHA
Based on the theme of performance and feast, SEIKAIHA offers spaces where visitors can enjoy Japanese cuisine and western-style dishes with a Japanese touch while appreciating Japanese culture.
https://awaji-seikaiha.com/
Miele
miele the garden
Located on the 2F of Ocean Terrace, a 30-second walk from miele, you can enjoy this sister restaurant's popular cafe menu.
https://mielethegarden.com/
miele the DINER
Miele the Diner is a seafood diner and café where you can enjoy fresh seafood from Awaji Island with a dynamic ocean view.
https://miele-the-diner.com/
AUBERGE – French no mori
Set amidst majestic natural scenery, this auberge offers the finest cuisine and a relaxing, soothing experience. It is run by an up-and-coming chef who honed his skills at a three-star Michelin restaurant in France.
https://www.frenchnomori.jp/
Hajimari no Shima Aman's Table
UTAGE features gozen cuisine that utilizes seasonal ingredients. Guests at SAJIKI can enjoy premium ingredients grilled on an iron grill or as sukiyaki.
https://amannoshokutaku.jp/
CRAFT CIRCUS
Traditional crafts and merchandise from around the world are sold in the International Bazaar, and craft booths offer hands-on workshops. There is an expansive wood deck that opens up to a commanding view of the sea, where visitors can savor international cuisines using the island's ingredients while enjoying scenery selected as one of the 100 Best Sunsets in Japan.
http://www.awajicraftcircus.com/
Ocean Terrace
On the theme of Awaji Island resort space, we opened a grill restaurant in September 2017, enjoying unique Awaji dining while enjoying a location where you can overlook the beautiful sea.
http://www.ocean-terrace-awaji.jp/
MORI NO TERRACE
A restaurant hidden in Nijigen no Mori's forest, serving dishes such as smoked fish, pasta, gratin, curry and more made with local ingredients from Awaji Island.
https://nijigennomori.com/food/
Awaji Chef Garden by PASONA / Ladybird Road
Oh-SOBAR
A modern soba kappo where you can enjoy carefully selected ingredients from Awaji Island while listening to the sound of the waves
https://www.oh-sobar.com/
Achieving a wellness lifestyle in a rich natural environment on Awaji Island
THE PASONA natureverse retreat
A new symbol of wellbeing on Awaji Island, this “Mibyo Retreat” is centered around nutrition, movement, and sleep, helping guests restore balance in mind and body. Tailored to each individual’s needs and the purpose of their stay, the retreat offers sustainable wellness programs, including training and thalassotherapy.
https://thepasona.com/
Zenbo Seinei
A place for experiencing Zen Buddhism has been created in the natural surroundings of Awaji Island at 135 degrees longitude. This zen retreatment balances the body and spirit through activities such as Zen and calligraphy to regulate the spirit and through the eating of healthy foods that are easy on the physical body, such as rice porridge and tofu.
https://zenbo-seinei.com/
Luxury glamping facility in Nijigen no Mori "GRAND CHARIOT" 135°
Sitting on the highest point of the park, this facility boasts a prime location allowing guests to enjoy the luminous skyline of Kobe extending across the opposite shore and to stargaze at the Awaji Island's starry skies. The facilities also o_er unique creative cuisine prepared with some delicacies of Awaji Island.
https://awaji-grandchariot.com/
Senshin Wahou
Awaji Island in Hyogo Prefecture is renowned for its rich history and abundant natural beauty. Savor the island’s seasonal delicacies and enjoy a moment of relaxation for both body and mind in our carefully selected natural hot springs. Experience a modern Japanese wellness stay filled with the warmth of wood.
https://senshinwaho.com/
Bourou SEIKAIHA
A facility where you can participate in overnight training programs while experiencing the great outdoors of Awaji Island. It’s situated in a prime location with a view of the Akashi Kaikyo Bridge, and guests can enjoy radon hot springs, a gym, and a reading area.
https://bourou-seikaiha.jp/
Agriculture Solution
Sustainable Garden Awaji Nature Lab & Resort
Within the facility, we operate (1) a nature-circulation stay facility, (2) fieldwork, (3) a farmhouse restaurant, and (4) a lab (Nature & Living Research Institute). With the theme of agriculture, food, and living, we provide opportunities to learn about coexistence between nature and people while enjoying and using all five senses.
https://www.awaji-nlr.com/
Art & Culture Solution
Pasona Music Island
Musicians from across the country are pursuing hybrid careers that combine music activities with other work, aiming for regional revitalization through music. Various activities such as concerts and musicals are planned and held at different locations on Awaji Island.
Pasona Awaji World Ballet
Pasona Awaji World Ballet initiated through a support project for Ukraine. World-class dancers gathered on Awaji Island to present a full-scale ballet performance. Activities to broaden the reach of the ballet platform through competitions, academies, and exchange events are also being promoted.
https://www.awajiballet.com/
Awaji Art Circus
Professional artists gather from around the world to give a variety of performances throughout Awaji while promoting the island's appeal to the world.
https://awajiartscircus.com/
Taiko Drum Group "Kotan"
Formed by young people who gathered at "Kokokara Village," this Taiko drum group promotes the charm of the region through the traditional Japanese art of Taiko drumming. They perform at events on Awaji Island, as well as nationally and internationally
Theater "Naminoritei"
Naminoritei stages original, highly distinctive productions—including plays, musicals, and concerts by directors and guest performers from renowned theater troupes—incorporating Japanese traditional culture, and showcases the region’s appeal through entertainment.
https://awaji-seikaiha.com/naminoritei/
Pasona Awaji Opera Company
Young vocalists train under an internationally renowned opera singer on Awaji Island, performing operas and organizing school concerts and master classes to promote local arts and nurture the next generation of musicians.
https://www.awajiopera.com/
Educational Community Solution
Awaji Youth Federation
Brilliant youths and social entrepreneurs gather from around the world, aiming to create new industries and achieve regional revitalization with diverse values, knowledge, and experience.
https://awaji-youth-federation.com/
Toshima Scuola
A talent creation hub for the well-being industry. We operate a “Central Kitchen” and “Vegan Sweets Laboratory,” and run the culinary talent development program “Awaji Chef’s Scuola.”